Zoe Claymore

Zoe is a RHS multi-award-winning Garden Designer and NAS ambassador. She brings with her a wealth of experience of designing gardens for growing and shares expertise on planning gardening spaces.

She focuses on creating outdoor places with emotional connection and ecological integrity. Zoe won the 2023 Gold Medal, the ‘Best Get Started Garden’ and ‘People’s Choice Award’ at the 2023 RHS Hampton Court Flower Show.
As well as being NAS Ambassador, Zoe sits on the editorial board of The Garden Design Journal, the Society of Garden Designers publication. She offers garden design, planting design and garden consultation services to clients across the UK.

For more information, take a look at her website www.zoeclaymore.com:

Sarah Owen-Hughes

Sarah is Head Gardener at Rudding Park Hotel & Spa in Harrogate, where she oversees the gardens and wider green spaces across the 300 acre estate and also a NAS ambassador. This includes Matthew Wilson designed bedroom gardens and the award-winning Rooftop Spa, as well as the highly productive one-acre Kitchen Garden, which provides over 500 types of herbs, vegetables and fruit to the kitchens all year round. 

In previous work, she was a dedicated Bio-strategist at a large Controlled Environment Agriculture (CEA) facility, developing IPM policies to reduce pest and disease load and increase overall yields in a chemical free environment, and lectured in Horticulture for 15 years across Further and Higher Education settings in Yorkshire. 

She is a member of the Royal Society of Biology; is a pilot scheme member of their Plant Health Professional Register; Fellow of Higher Education Academy; Northern Branch Member of Chartered Institute of Horticulture. She was external Examiner for the Eden Project & Kirkley Hall Horticulture Degree Programmes, and led the UK Erasmus participation in ANNIE - Aquaponics, New Novelty in Education collaboration in 2016-18. She was awarded the Branch Commendation from the Chartered Institute of Horticulture in 2023 for her contributions to Horticulture Education and widening participation in land-based careers. 

Sarah co-curates the Human Gardener stage at the Harrogate Flower Shows, and guest lectures & speaks across the country on topics including 'Secrets of the Soil', 'Science & the Garden', 'What a Pest!' & 'Confessions of a Darwinian Gardener'.

Adam Frost

Adam Frost is a renowned British garden designer, horticulturist, and television presenter, best known for his work on BBC’s Gardeners' World and his award-winning garden designs at the Chelsea Flower Show. His down-to-earth approach has inspired many to connect with nature.
Born in Essex in 1969, Adam's love for gardening began in his childhood, influenced by time spent with his grandparents. After moving to North Devon at 15, he worked in landscaping, gaining valuable hands-on experience.
Adam's career soared when he worked with Geoff Hamilton at Barnsdale, where he honed his design skills and embraced sustainable practices. He has since won seven gold medals at the Chelsea Flower Show and co-founded the Homebase Garden Academy in 2013.
Since 2016, Adam has been a beloved presenter on Gardeners' World , sharing his gardening expertise. He is also the author of Real Gardens , which delves into the creative process behind his award-winning designs.
Adam Frost is thrilled to be an ambassador for the National Allotment Society, a role that allows him to champion the vital work of allotment holders across the UK. As someone who values the connection between people and the land, Adam is passionate about supporting the growth of allotments and promoting the benefits of growing your own food.
As a passionate advocate for horticulture, Adam speaks at events across the UK, encouraging sustainable gardening and inspiring the next generation. Through his work, he continues to make a lasting impact on the gardening world.

Huw Richards

Huw Richards is a well-known gardening author, YouTuber and passionate advocate for sustainable food growing. Best known for his practical, accessible approach to growing your own food, Huw has inspired gardeners around the world to discover the benefits of productive gardening, whatever their experience or available space.

Growing up in rural Wales, Huw developed a love of gardening from an early age. He began sharing his gardening experiences on YouTube as a teenager and has since built an international following, encouraging people to grow more food sustainably and affordably.

Huw is the author of several popular gardening books, including Veg in One Bed, Grow Food for Free, The Vegetable Grower's Handbook and The Self-Sufficiency Garden . His work focuses on practical techniques, healthy soil and making the most of available growing space.

Through his books, videos and appearances, Huw inspires a new generation to grow their own food simply, sustainably and affordably.

At the National Allotment Society's 2026 AGM, Huw delivered an inspiring presentation, The Power of an Allotment Plot , demonstrating how a growing space of just 125 square metres, managed for around six hours a week, could produce an impressive amount of fresh fruit and vegetables.

Huw is delighted to be an ambassador for the National Allotment Society, helping to raise awareness of the importance of allotments, encourage the next generation of growers and support the Society's mission to protect, preserve and promote allotments across England and Wales.

Finn Young – NAS Youth Ambassador

Finn Young is the National Allotment Society’s Youth Ambassador and a passionate young grower who enjoys sharing his experiences and enthusiasm for allotment life.

Finn was chosen as our Youth Ambassador during National Allotments Week 2026, following our search for young people who could help inspire the next generation of growers.

Through his role, Finn shares regular updates from his allotment, from what he is sowing and growing to the successes and challenges he encounters along the way. His enthusiasm is a great reminder that allotments have so much to offer young people, providing opportunities to learn new skills, connect with nature and understand more about where our food comes from

We’re delighted to have Finn representing young growers and look forward to following his allotment adventures.